Marketing | Ferguson Values

Pages Menu

Home » Marketing

The Secret to Building a Successful Business (hint: it’s not what you think)

Success means different things to different people. As a differentiating value, Success means the achievement of one’s aim or goal; a state of prosperity or fame. For...

How to change the poor perception of marketing? Be Straightforward.

Let’s be honest (pun intended), the field of marketing is not always considered in a positive light. Unlike medicine or engineering, there’s a lot of negative baggage...

Is the Value of Work Enough to Differentiate Red Wing Shoes?

For a company that has been around for 100+ years, The Red Wing Shoe Company has built a pretty good reputation of producing quality work boots. Maybe you’ve even had a...

Support for Being Benevolent in Business

Over the past decade, the subject of “Cause Marketing” has become a hot topic for many businesses, large and small. This is the politically correct term for benevolence...

The Missing Value at The Home Depot

If you have ever done any remodeling, repair, or yard work around your house, apartment, or cottage you have likely made a visit to either The Home Depot or Lowe’s....

Marketing the best brand – ever

Religiousness: devoutness; extremely conscientious; piety How can the value of religiousness and marketing be a part of the same post? Religion gets a bad rap. Just...