My name is Robert Ferguson and I’m passionate about encouraging people as they grow in leadership, in business, in marriage, and in their walk with Christ.

I’m a Christian, a husband for over twenty-seven years, a father to grown children, a minister and a business leader with a 20-year background in marketing communications. I’ve had the privilege of helping both small businesses and Fortune 500 companies build their businesses and their brands - as an entrepreneur and as a partner with Quarry Integrated Communications.
My wife, Lori (follow her on Twitter @Ready2Encourage), and I work as a team to help couples in business together create meaningful marriages, build successful businesses, and be leaders in their communities.
Values Focus
As you’ll discover here, I write about values and their impact on leadership, marketing, and marriage.
I find it fascinating that many organizations — and even marriages — share the same fundamental or core values. However, every organization, every marriage, and every individual is unique and can be defined by differentiating values. These values are just rarely defined.
I believe that by developing your differentiating values you can hone your purpose and make an impact greater than yourself. For individuals and couples, this means leading a meaningful life. For organizations it means defining a unique positioning and competitive advantage that will build your business and your brand.
You can obtain a FREE copy of my e-book Developing Your Differentiating Values – A Practical Guide for Individuals, Couples, and Organizations. It includes 423 defined values, organized into 15 categories, plus exercises to identify and define your differentiating values.
Leadership Focus
As a certified John Maxwell coach and leadership trainer, I enjoy working with couples in business together to help them strengthen their leadership skills that benefit both their marriage and their business, and ultimately their communities.
As a leadership couple, Lori and I are focused on our mission of encouraging husbands and wives to lead meaningful lives. We share a vision of seeing committed Christian couples leading a meaningful life, making a Godly impact in the decisions being made for their communities, cities, and country.
Our differentiating values are: loyalty, optimism, and discovery.
Contact Information
You can contact me via email or follow me on Twitter, Facebook or LinkedIn.




